Updated November 2026
In a shopping centre, the mascot livens up the malls and creates a moment of meeting with families. It is made to measure in the colours of the venue.
Why have a mascot for a shopping centre?
A shopping centre is visited for several hours, often as a family, and festive periods concentrate the crowds. A mascot gives children a reason to come, sets up a photo opportunity and makes the place warmer between two shops. Management can use it for the holidays, the new school year, the sales and seasonal events, with a character that becomes the constant image of the centre.
Tips for the malls
- Choose a broad, friendly character, with colours that stand out against the light floor and the lit shop windows.
- Set a route and a fixed photo spot, so as not to hinder the shops, the escalators or the emergency exits.
- Limit the time on the floor: in a heated and crowded venue, the wearer overheats faster than outdoors.
- Have a host follow the mascot, directing the photo queue and watching for prams and running children.
Customising the centre mascot
The mascot is made to measure: colours, logo, text and accessories are chosen on the product page, including fan, cooling vest, gloves and shoes. A 2D sketch and an approval proof let you validate the visual before manufacture. Comfort options should be set according to the length of the daily events planned.
Frequently asked questions
Can the mascot change costume with the seasons?
The suit is unique, but accessories can be changed. For a complete change of character, a new mascot is needed. A fixed spot also reduces the risk of collisions with prams and customers.
How do we avoid photo queues that are too long?
Set short slots, a marked-out photo spot and a companion who keeps the queue moving. The wearer can then stop as soon as they need to. This protects visitors' safety as much as the wearer's comfort.